Step up your sneaker game with the New Balance 550 Rich Paul Forever Yours. This iconic collaboration with renowned sports agent Rich Paul delivers a fresh take on a classic silhouette. With a blend of retro style and modern flair, these sneakers feature premium leather construction, bold color accents, and the signature 'Forever Yours' branding.

The timeless design pays homage to basketball culture while offering comfort and durability for everyday wear. Elevate your streetwear aesthetic with these limited-edition kicks that are sure to turn heads wherever you go.

SKU - BB550RR1

Color Shown: GREY/VIOLET/MIDNIGHT VIOLET